Audencia Business School

β 1-Year MSc in Digital Marketing
Institution: Audencia Business School β Nantes, France
Type: Private (Triple-accredited: EQUIS, AACSB, AMBA)
π Program Page
π https://www.audencia.com/en/our-programs/msc-in-digital-marketing/overview
π« Format & Location
- Format: Full-time, on-campus
- Location: Audencia Atlantic Campus, Nantes
- Language: English
- Start Date: September
- Duration: 12β15 months
- Includes approx. 465 contact hours + 4β6 month internship or applied project
- Degree: Master of Science (Grade Master, VisΓ© BAC+5, 90 ECTS)
- Class Size: Around 30 students
π Admission Requirements
- Academic Background:
- Bachelorβs degree (3 or 4 years) in marketing, business, communications, or related fields
- Final-year students eligible to apply
- English Proficiency:
Required one of:- TOEFL iBT β₯ 84
- IELTS β₯ 6.0
- TOEIC β₯ 655
- Duolingo β₯ 100
- OR native English speaker / degree fully taught in English
πΆ Tuition & Fees
- Tuition Fee: β¬19,400 (full program)
- Application Fee: β¬100 (non-refundable)
- Deposit: β¬4,500 (non-refundable, payable upon admission acceptance)
- Final Tuition Balance: Due before course start (typically August)
π§ Admission & Interview Process
- Online Application:
- Submit transcripts, CV, statement of purpose, and proof of English proficiency
- Pay β¬100 application fee
- Evaluation:
- Application review and shortlisting
- Interview:
- 30β45 minutes, online or in person
- Assesses motivation, marketing knowledge, and career aspirations
- Decision Notification:
- Rolling basis; usually within 7β10 days after interview
- Enrollment:
- Sign contract and pay β¬4,500 deposit to confirm place
π€ Sample Admission Interview Questions
- βWhy did you choose to specialize in Digital Marketing?β
- βDescribe a digital marketing campaign you admire and why.β
- βWhat digital tools or platforms have you used in marketing?β
- βHow would you measure the success of a social media marketing campaign?β
- βWhat trends do you see shaping digital marketing in the next five years?β
π³ Deposit & Payment Steps
- Sign Training Contract: Upon admission offer
- Deposit Payment: β¬4,500 non-refundable deposit by deadline
- Final Payment: Remaining tuition fee due before program start
π¬ Contact & Application Info
- Email: international@audencia.com
- Phone: +33 786 490 775
- Apply Online: https://apply.audencia.com
- Application Deadline: Rolling until June every year (early application recommended)